Webinar On-Demand: QBR-Busting Marketing Reporting
Quarterly Business Reviews (QBRs) can be a source of anxiety for marketing operations professionals, often involving a scramble to showcase value amidst tight deadlines and limited data. But what if there was a way to change the narrative?
Join a panel of seasoned experts as they share proven strategies and insights to help you take control of your QBR reporting. Discover how to craft compelling stories with your data, generate meaningful reports using commonly available metrics, and demonstrate value without relying on the elusive revenue attribution.
In this session, you’ll learn:
- How to effectively highlight the impact of marketing operations
- The art of storytelling with data
- Approaches to managing stakeholder expectations around new reports and metrics
- Strategies to align seamlessly with your CMO for a successful QBR