Fintech Firm Boosts Leads by 400% with DemandLab and Marketo

The Corcentric™ team knew they could achieve more with Marketo, but they needed a guide to help them navigate this powerful, complex system. When they engaged DemandLab, it changed their approach to marketing in ways they didn’t expect— and gave them some big wins along the way.

Within a year of rolling out a fresh brand, new content, and an advanced campaign and nurture strategy, Corcentric was able to measure their success in several key areas which included:

• 15% increased email open rates
• 50% less time spent on campaign activities
• 400% more leads generated
• 20% increased Webinar participation

Find out how DemandLab helped them build a nurture that used behavioral and demographic targeting to realize success.